SOCIALFLY - SUMMIT - SLIMFAST
When I freelanced for small, creative agency Socialfly based in NYC, I was able to design for internal requests such as creating blog thumbnails based on the headlines that went across the Socialfly site, Meta feed + stories, and LinkedIn feed. The other sections showcase work I’ve done for Socialfly’s clients SUMMIT and SlimFast.
I was also able to design the Rent.com case study from the template Socialfly typically uses for case studies - top banner, description, engagement numbers, and social creative examples. For clients who don’t really have asset banks, being resourceful is key, so I sourced different imagery from the Rent.com site, taking note of their branding, to create interesting, simple visuals that align with their visual styles.
SOCIALFLY - SUMMIT - SLIMFAST
My work with SUMMIT as a client for Socialfly involved print work - often reformatting and editing imagery to allow for copy to read easily in busy photos. With Creative Director approval, I sent off print-ready deliverables straight to client. Below are a few examples of the print requests: a tabletop banner and reschedule cards.
SOCIALFLY - SUMMIT - SLIMFAST
For SlimFast, I chopped down all the studio footage for recipes into bite-sized Reels and TikToks with on-screen captions and music. Additionally, I created the Pinterest static content of the recipes, editing imagery like cleaning up crumbs, adding more to the photo, and moving items to make the format work.
